Beware of the major gift guru who says he has the secret black book with the list of his major donor friends who will fund your charity.
Does your charity have a FUNDRAISING STRATEGY? I am often surprised talking to nonprofits at how many fundraisers are just begging without any real plan. One thing is for certain, I didn’t get into this business just to be a beggar. Your charity needs a fundraising strategy that is clearly...
The best development leaders bear down during the months of November and December to insure that the last week of the year is the most profitable 7-days of the calendar year.
great major gift fundraisers understand that those writing the checks are ultimately their business partners.
Donors move up the ladder from one year to the next as you ask for more and demonstrate that you have been a good steward with their previous gifts.
As I boarded a plane a few years ago from Los Angeles, I was going through my routine… stowing my lap top under the seat in front of me, neatly folding my jacket in the overhead bin, and most importantly, putting on my headset and dialing in my Ipod with...
If you want to see your donors step up and start making major investments in your charity or non-proft, then start treating them like you would a business partner or major investor. Meet with them, talk with them, but most importantly listen to them.
Do you really LOVE those donors who are sacrificially supporting our organization? If you do, meet with them. Become their friend. Listen to them. Find out where their hearts are. Hear what kinds of programs and projects that the want to support. Then become their advocate, their supporter… their friend.
As the chief development officer you must empower your board with the knowledge to raise funds (even if they think they already know it all). You must create an environment that is focused on creating new revenue, instead of simply cutting the old spending.
Stay open through the holidays. Have at least a few major gift officers in the office that can be making clean-up calls to donors that haven’t given yet this year and thank you calls to donors who make large year-end contributions. They’ll also be available for those last minute calls...