Articles and Insights from the FIT Fundraising Team




Don’t Let “Buddy The Elf” Fix Your Website in December

Successful marketing, even with websites, is about minimizing risk to increase opportunity. Remember, if you are like most charities, half of your annual income is at risk. So even if Buddy The Elf has a great idea to make your website more Christmassy… put Buddy in the mail room and keep him away from the computer screen.

Direct Mail: R.I.P 2011?

Direct mail pre-printed reply devices may be decreasing in use, but the direct mail fundraising letter is at an exponential high. People are reading their mail and then using the giving channel they trust the most. Remember, in 2011 the key will be how you use direct mail AND the internet, not direct mail or the internet.

Get the fundraiser’s guide to landing big gifts

The book that’s helped more than 1,000 nonprofits raise over $150 million!

Click the PayPal Button to Order Now.

Reach Us

Need help with your fundraising strategy? Contact FIT Fundraising today to schedule a consultation with our expert team.

(434) 381-3185

Leave A Message