We covered a lot of ground in our conversation, including:
- How consultants and agencies that serve nonprofits need to evolve to become more collaborative and supportive of nonprofits
- Why industry collaborations and engagement across service firms could be smart for nonprofits, and how to do this well
- Establishing shared goals and objectives and defining clear swim lanes in collaborative engagements
- The value of multi-channel supporters, and the challenges in building and running multi-channel programs
- Why attribution modeling is difficult, and how best to think about attribution
- Why you need flexibility in your budgeting process
- The role and responsibility of board and executive leaders in healthy nonprofits
Your mission is critical. Your resources are finite. You need a partner that can deliver customized, scalable, and relevant donor communications that increase response and maximize net long-term revenue for your cause.
You needAltus Marketing.