Roy C. Jones

Food Bank fundraising with Rebecca Hendrix

Rainmaker Fundraising Podcast
Rainmaker Fundraising Podcast
Food Bank fundraising with Rebecca Hendrix
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Rebecca Hendrix is Chief Development Officer at Food Bank of Northeast Arkansas. She joined us on the podcast recently to talk about food bank fundraising, engaging donors throughout the COVID-19 pandemic, and how to deal with the various challenges facing the nonprofit sector today.

Some of the highlights from our conversation include:

  • Understanding the complexity and challenges that arise with engaging donors in a purely virtual environment
  • Navigating crises at your organization and caring well for your people in the process
  • Helping fundraisers balance the desire to remain remote with the need to engage directly and deeply with donors
  • Why fundraising is “the highest form of sales”
  • The key traits for successful nonprofit leaders
  • What your organization can do to meet donors where they are today and engage them well for the future


Your mission is critical. Your resources are finite. You need a partner that can deliver customized, scalable, and relevant donor communications that increase response and maximize net long-term revenue for your cause.  

You need Altus Marketing

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