Fundraising Tips and Strategies.
If you want to inspire generosity in others, one of the keys is to first live generously yourself. Generosity is not just about giving; it’s about sowing. In the parable of the sower (Matthew 13), Jesus explains how seeds fall on different types of soil—some thrive, others wither. The principle here isn’t just about crops or even people. The message in this story is about what happens when we release what we’ve been given. It is about what God adds to our efforts towards generosity.
In seasons of disruption, it’s easy to feel unsettled and even off-course. External pressures—economic, political, even organizational—can push a nonprofit to react instead of respond. Shifting priorities at the federal level and changes in funding landscapes only add to the uncertainty.
Make no mistake about it—giving in the summertime always declines for nonprofits and ministries. The key question every nonprofit must answer is: When does the dip begin and when does giving begin to rebound? The answer differs for every organization.
Gratitude shouldn’t just be an occasional reaction to an especially generous gift—it should be a way of life. As Fit Fundraisers, gratitude must be more than a simple response; it should be a daily habit, intentionally woven into every interaction.
Successful fundraising in 2025 requires a deep understanding of how different generations prefer to give. Each age group has unique preferences for communication and engagement, shaping how they interact with charitable organizations
Sometimes the Truth Works…
In fundraising, people often believe they need to use deceptive or magical words to motivate others to give. In reality, they should do the opposite—providing the truth through open, honest, and transparent conversations.
As the calendar winds down, nonprofits enter a critical period for fundraising. With only 20 days left in the year, now is the time for organizations to ramp up their efforts. Year-end giving is a golden opportunity to connect with donors and close out the year with a strong financial finish.
In the wake of back-to-back hurricanes, Helene and Milton, which recently devastated Florida’s West Coast, communities across the region are reeling from extensive damage and displacement. Among the many challenges facing affected families, downed trees and property damage continue to burden them both financially and emotionally. However, in this time of need, the Jack Brewer Foundation (JBF) has stepped forward with crucial support, providing free tree removal services to over 40 families, saving them hundreds of thousands of dollars.
A dramatic shift in fundraising is occurring nationwide. Revenues are shifting by channel. A decade ago, easily 75 percent of all revenue came from direct response. Channels like direct mail, email, and digital marketing drove two-thirds to three-quarters of all income.
he Association of Fundraising Professionals, in Alexandria, Va., released a survey after Katrina that found 11% of all charities experienced a decline in overall giving. We have every reason to expect the same thing following Hurricane Milton.
