FIT Fundraising Articles

Fundraising Tips and Strategies.

Telling Your Mission’s Story

Telling Your Mission’s Story

There comes a point in an organization’s journey when you have to question which is more important: quality or quantity? Visibility or engagement? Are we communicating because we have something meaningful to share, or because we feel like we always need to be putting something out?

Are You Ready for Q4 & Year-End?

Are You Ready for Q4 & Year-End?

Half of all donations received by your organization happen in the fourth quarter. But to break those stats down even further, half of those gifts come in the month of December, half of those gifts occur the last week of December, and half of those gifts happen the last day of December.

Plant in the Spring

Plant in the Spring

Many nonprofits receive half their major donor revenue in December each year. As a result, they often wait until the fourth quarter of the calendar year to start contacting these critical donors. This approach is a mistake…

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