Many nonprofits receive half their major donor revenue in December each year. As a result, they often wait until the fourth quarter of the calendar year to start contacting these critical donors. This approach is a mistake…
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Fit Fundraising Announces Successful Leadership Placement at Union Gospel Mission Twin Cities
Fit Fundraising is pleased to announce the successful placement of Krista Gallagher Colt, CFRE as the new Chief Development Officer at Union Gospel Mission Twin Cities (UGMTC). This placement marks an important step in strengthening the Mission’s development capacity as it continues its long-standing work of providing Christ-centered hope, housing, and restoration to individuals in the Twin Cities.
Faith, Leadership, and the Next Generation of Fundraising – with Jordan Smith (Part 2)
In Part 2 of our conversation with Jordan Smith, Executive Chief Development Officer at Tree of Life Ministries, we explore what it really takes to reach donors from Boomers to Gen Z. Jordan breaks down the communication habits of different generations, how Tree of Life grew from a small online presence to more than 13,000 followers, and why social media is now the front door to donor engagement.
Faith, Leadership, and the Next Generation of Fundraising – with Jordan Smith (Part 1)
In this episode, Roy Jones sits down with Jordan Smith, Executive Chief Development Officer at Tree of Life Ministries in Purcellville, Virginia. Jordan shares how a moment of compassion in the aftermath of Hurricane Katrina inspired his family to launch a ministry that now partners with more than 40 churches and serves thousands each year.
Generational Giving Part 2 with Cheryl Hackett: The Power of Storytelling and Radical Relationships
In Part 2 of this Fit Fundraising Podcast conversation, Roy Jones and Cheryl Hackett, Director of Development at the Wyoming Rescue Mission, dive deeper into what truly connects donors across generations—stories and relationships.
Generational Giving with Cheryl Hackett: Bridging Boomers, Gen X, and the Next Wave of Donors
In this episode of the Fit Fundraising Podcast, Roy Jones sits down with Cheryl Hackett, Director of Development at the Wyoming Rescue Mission, to explore how giving habits are evolving across generations. From Boomers who still love their direct mail to Millennials and Gen Z donors who live online, Cheryl shares how her team bridges the gap through multichannel fundraising, storytelling, and faith-driven connection. It’s a practical, hope-filled conversation about building trust, embracing innovation, and inspiring generosity that lasts.
From Boomers to Gen Z: Sustainers, Segmentation, and the Future of Giving with Kyle Gorman
From sustainers to segmentation, today’s fundraisers face a world of change. How do we connect with Boomers who still carry the wealth, while preparing for Millennials and Gen Z who are shaping the future of philanthropy?
From Boomers to Gen Z: Branding, Giving, and Generational Shifts with Kyle Gorman
From Baby Boomers writing checks to Gen Z giving online, every generation engages with philanthropy differently. In this episode, Roy Jones sits down with Kyle Gorman, Executive Director of Advancement at the Evansville Rescue Mission, to unpack the trends shaping donor behavior across the ages.
Kyle shares lessons from leading a $9 million capital campaign, insights on balancing direct mail with digital, and why branding matters more than ever for nonprofits. Whether you’re trying to reach loyal boomer donors, middle-aged givers blending mail and online, or younger supporters building lifelong habits, this conversation will help you navigate the shifts and grow stronger relationships with every generation.
The Power of Mastermind Groups: Iron Sharpens Iron for Fundraisers
What if the secret to breakthrough fundraising wasn’t another conference, but a small circle of peers sharpening one another? In this episode of the Fit Fundraising Podcast, Roy Jones sits down with marketing professor and nonprofit strategist Dina Jones to unpack the power of mastermind groups. Together, they explore how masterminds go beyond networking, providing nonprofit leaders, fundraisers, and CEOs with a safe, faith-centered space to share challenges, spark creativity, and build confidence. From her first experience in Nashville to co-leading groups today, Dina shares how masterminds can transform isolation into innovation—and how this cutting-edge approach is shaping the future of fundraising.
From Boomers to Gen Z: Communicating in a Multi-Gen World with Carrie Lynn Wright (Pt. 2)
In Part 2, Roy Jones and Carrie Lynn Wright dig deeper into the communication gaps, giving habits, and leadership challenges across generations. Hear real-world stories—like the viral “Tony the Paint Guy” moment—that reveal how embracing change, adopting new technologies, and fostering open dialogue can help nonprofits engage donors and rally multi-generational teams for long-term success.
