Many nonprofits receive half their major donor revenue in December each year. As a result, they often wait until the fourth quarter of the calendar year to start contacting these critical donors. This approach is a mistake…
major donors
Footprint Donors…
I recently met with a major donor to a rescue mission who has given over $25 million to his favorite charities over the past few years. Amazingly, he’s 80 years old and still working every day. In fact, he travels to China every month to oversee one of his new...
LEGENDS of Fit Fundraising, Interview with Tony Marciano, President Emeritus of the Charlotte Rescue Mission
In this episode, Roy Jones talks with 28 year nonprofit legend, Tony Marciano, president emeritus, of the Charlotte Rescue Mission, about nonprofit leadership and the challenges facing frontline fundraisers in America today. With emphasis on human services and work with homeless shelter guests; connecting to the emotions of the donor, learn strategies for campaigns that get results.
Give it a Rest: Why DEI is not WOKE
In a recent public statement, Fit Fundraising, openly supported Diversity, Equity, and Inclusion (DEI), emphasizing its importance for marginalized members in nonprofit development programs. This move sparked unexpected backlash, with accusations of embracing ‘woke’ left-wing politics. However, DEI and ‘woke-ism’ are not the same. DEI aims to create inclusive environments, appreciating and meeting everyone where they are, and removing barriers based on capability, education, and opportunity. Unlike the divisive nature of ‘woke-ism,’ DEI unites us and strengthens our communities. At Fit Fundraising, we stand for what is right, not for going ‘woke.’ Join us in supporting true diversity and inclusion.
Embrace Diversity, Equip People of Color in Fundraising and Development
As corporate diversity, equity, and inclusion (DEI) programs have come under attack, some nonprofits have retreated, leaving new employees and executives unsupported and in need. Now is the time to train, equip, and empower people of color to become better fundraisers and nonprofit leaders.
Making the Ask: Closing Your Fundraising Events With Success
Learn the five key strategies to make “the ask” more effective, from knowing your audience to the art of the pledge. Don’t miss out on these invaluable tips to boost your fundraising efforts!
What Not to Do: Fundraising in a Tough Economy
Make no mistake about it, 2024 is going to be a tough year for nonprofits. Inflation continues to soar, and the stock market is going to remain flat at best. Donors with capacity will give, but it is going to be very intentional.
Get Fundraising Fit! How to Use Direct Response to generate Big Gifts and Lots of Them!
The Nightbirde Foundation tells how they launched a nonprofit that has more than one million followers and raised millions of dollars in just 18 months to provide hope and healing to women going through the cancer journey. You will find out how to use email and direct mail to generate support and specifically identify funders with capacity to make 5-figure and 6-figure gifts.
Get Fundraising Fit! How to Start Your Own Nonprofit
The Nightbirde Foundation tells how they launched a nonprofit that has more than one million followers and raised millions of dollars in just 18 months to provide hope and healing to women going through the cancer journey. You will find out what to do to start your foundation and obstacles you should avoid.
Get Fundraising Fit! The Role of the Board Inside Your Nonprofit
Our conversation continues with Penny Kievet, Former Executive Director of the Jacksonville Rescue Mission, as she shares specifics on strategic board development and their role. This episode takes a deep-dive on what the board’s role is and isn’t and how to maximize the working relationship between the board and the C-level staff.
